Food belongs to such goods that are inevitable for the existence of people. It is proved by the fact that since the beginning of the mankind people have always needed to have something to eat. That’s the reason why, food market is getting year-by-year more and more competitive as the tendency globally is to allow smaller entrepreneurs enter foreign markets and acting against major corporations in order to avoid arising of monopoles. On the other side, in terms of bigger stores in this area, such as Tesco, we need to keep in mind that their increasing popularity is quite simple to explain.